Does your association have a strategic plan that looks great on paper-but struggles to come to life in the day-to-day? What most organizations need isn't another plan-it's a clear, shared playbook for how staff and volunteers lead, collaborate, and move priorities forward. In this interactive session, leadership expert Melissa O'Hara introduces the Organizational Health framework based on Patrick Lencioni's research, with a focus on the Six Critical Questions every team must answer. Participants will see how these questions can serve as a practical playbook to keep staff, boards, and volunteers aligned-even as leadership and committees change. This session will provide a guided worksheet-giving participants tools they can start using right away to create alignment and build healthier, more effective organizations.

Generative AI promises game-changing member experiences, yet many associations feel stuck in pilot purgatory—tripped up by data worries, workflow confusion, and a skeptical staff. This energizing session flips frustration into momentum, handing you field-tested playbooks, case wins, and insider tactics your peers already use to unleash AI at scale. You will walk away ready to thrill members, protect data integrity, and unlock fresh revenue streams—without ballooning headcount or burning out teams.

Business communication continues to evolve at an unbelievable rate. In just 25 years, we've seen the evolution from landlines to pager codes to cell phones to smart phones to the cloud. Where are we headed next? How does the next generation prefer to communicate? What are the implications for associations in 2025 and beyond? In this session, the presenter will walk attendees through the communication changes and cultural shifts that drive them in the past, present, and future. Attendees will learn how to more effectively communicate with members, employees, and other stakeholders to improve every key business metric and utilize better communication to thrive.

Leadership in today’s complex, fast-paced world requires more than traditional mentorship. It demands a suite of mentors curated with intention and aligned to your personal and professional goals. In this dynamic session, Dr. Mary Hemphill introduces The Mentor Suite, a powerful framework designed to help leaders identify key mentor types, build authentic relationships, and accelerate their leadership growth. Whether you're in education, association management, healthcare, or corporate leadership, this session will equip you with a blueprint for building the connections that drive impact, resilience, and innovation within your association.

Too often, renewals feel like cold transactions instead of natural next steps. This session shows you how to shift from reminders and postcards to a member-centric approach that builds engagement all year long. Learn a simple framework to boost retention, speed up renewals, and make the process easier for both staff and members.