11 Tips to Make Your Website Your #1 Marketing Tool

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Presenter: Charles Stanisce, Novi AMS

In today’s digital age with endless distractions, your website should be more than just an online presence – it’s a dynamic marketing tool that you can leverage to drive the growth of your association. This interactive session will showcase the strategies, tips, and tools designed to empower your website to attract and engage prospective members. Join us as we discuss how you can implement these best practices immediately to transform your website and make it your number-one marketing tool.

Learning Objectives:

• Understand the impact a positive website user experience has on your membership journey.
• Walk away with actionable tactics to improve your website's marketing funnel today.
• Discover technology tools you can use to test and improve your website user experience.